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Is a Managed Services Partner the Key to Maximizing Your Salesforce ROI?

Today’s highly competitive and dynamic business landscape has driven organizations to look for efficient and cost-effective ways to manage their operations. Businesses are increasingly relying on customer relationship management (CRM) tools to achieve this goal. Amid the numerous options available, Salesforce is undoubtedly the pioneer, as reported by International Data Corporation (IDC).

There has been a significant increase in YoY Salesforce implementations and users. However, many enterprises still follow the approach of ‘implementation first, figuring things out later’. Being a cloud-based platform with multi-module workflows, Salesforce facilitates solution customization to meet an enterprise’s existing requirements. Despite the flexibility and scalability it offers, businesses have reached a point where their internal IT teams can’t keep up with the demand for Salesforce upgrades to meet their growing needs. And here’s where a Salesforce managed services partner changes the game.

salesforce managed services

What Are Salesforce Managed Support Services?

Salesforce managed services are strategically planned processes deployed to ensure businesses achieve optimized output and ROI from their Salesforce org. Primarily, it involves a third party, also known as a Salesforce managed service consultant. A managed service partner offers a highly proactive, robust, responsive, and scalable approach to managing their Salesforce environment within the allocated IT budget. They also aid the in-house IT team with the latest Salesforce upgrades, provide the necessary technical support, and ensure end-to-end system security, while keeping the instance up and running.

How to Calculate ROI from Salesforce Managed Support Services?

For many businesses, opting for managed services is yet another service, increasing the overhead. However, if considered from all aspects, investing in these services is a wise decision that bears returns in the long run. How? Let’s see!

The first and most crucial aspect of ROI generation is to ensure the continuity of business systems. Each interruption translates into income loss for the business. To assess the overall impact, several factors should be considered, including the number of incidents during a specific period, the downtime/length of incident duration, the number of affected employees, and the average income loss during the system downtime. For each organization, these numbers vary, but a complete system failure that slows down the business is a critical challenge for every business. This doesn’t stop here, as it damages the brand name and customers’ trust, and it is just one part of a much bigger problem.

The second aspect of the managed services’ ROI calculation is the costs associated with certified Salesforce professionals. Hiring a complete team of specialists to manage a technology or system is not only time-consuming but also expensive too. This applies to Salesforce experts as their higher demand in the market equates to higher remuneration. A Salesforce administrator, for instance, may command a median salary of $86000 in the USA. The recruitment process of an entirely new team incurs additional costs. Hiring skilled Salesforce professionals requires an HR team that understands the nuances to assess these experts. Lack of such hiring competency results in the risk of wrong hiring.

To overstep these uncertain and usually unbudgeted expenses, many businesses with Salesforce as their CRM go for managed services. Imagine it this way- if the overall cost of hiring additional resources and income loss due to downtime in an organization is more than the fees of a Salesforce managed service provider, then it is worth thinking about investing in the latter.

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How Does Collaborating with a Managed Services Provider Optimize Salesforce ROI?

Enterprises managing their Salesforce ecosystem single-handedly do realize the enormity of tasks involved while aligning the Salesforce instances with their evolving business operations. Collaborating with a reliable Salesforce admin managed services provider can drive business outcomes at the cost and speed they want, resulting in optimized ROI.

I. Optimized Cost: Managed services bring in professionals for easy and efficient management of the Salesforce ecosystem at reduced operational costs. All overheads associated with hiring an entire team of Salesforce experts or training an in-house IT team, investments in tools, or deploying additional resources for complex upgrades are eliminated. Additionally, businesses don’t have to worry about spiraling IT costs. Since most of the managed services partners operate via an easy-to-scale, pay-as-you-go model, enterprises only have to pay for the services they are utilizing.

II. Focus on Core Business Operations: With managed services in place, enterprises can shift the focus of their qualified employees and IT teams to value-generating activities. These services empower enterprises to utilize their workforce, money, and time on core business priorities and objectives. Moreover, the in-house IT team now has an extended branch in the form of certified professionals who can advise them on Salesforce-related roadmaps.

III. Strategic Partnership Opportunities: Partnering with a Salesforce managed support services provider opens new doors to strategic partnership opportunities that can accelerate an enterprise’s growth and innovation. collaborations with experienced professionals foster highly synergistic relationships and provide businesses with easy access to expertise, additional resources, and industry insights. These partnerships go beyond simple transactional engagements as they evolve into long-term alliances built on shared visions and mutual trust.

IV. Compliance Management: Several industries, like healthcare and finance, have strict and highly dynamic regulatory compliance requirements. Through managed services, these compliance criteria can be easily met within the time and budget. Partnering with a third-party vendor allows tailoring of these managed services to meet the business needs that include compliance as well. By utilizing resources that come with managed services, the compliance processes can be standardized to avoid any penalties or other legal actions.

V. Security-as-a-Service: With cyber-attacks and security breaches becoming increasingly sophisticated, managed services help businesses implement the latest security features of Salesforce through regular updates and upgrades. It should be noted that data security is a paramount concern for Salesforce as the company frequently releases new security updates. Businesses can easily apply these updates and add another defense layer to their CRM data, thus paving the way for more proactive and faster threat response. This helps enterprises anticipate and thwart cyberattacks and breaches in time.

Comparison Table: In-House vs. Managed Salesforce Support

Aspect In-House Support Managed Services Support
Cost
High fixed costs for the team and tools. System downtime can lead to significant revenue loss.
Fixed monthly fee. Avoids costs for hiring and training and unexpected system failures.
Expertise
Difficult to find and retain experts. The team may lack specific skills.
Immediate access to a team with broad experience.
Focus
Internal teams spend more time on fixes, not the main goals.
Internal teams work on growing the business.
Security
Internal teams must handle all security updates and compliance.
External experts handle security updates and compliance.
Flexibility
Scaling the team up or down is slow and costly.
It is easy to adjust support levels.
Uptime
The system’s performance depends on internal resources.
Constant monitoring ensures high system performance.

What Are the Top Signs You Need a Salesforce Support Partner?

Organizations keep using their Salesforce platform even when things clearly aren’t working right. Businesses can avoid costly mistakes and missed opportunities by spotting these warning signs early. Here are five signs that show you need a Salesforce partner.

1. Performance Issues

Performance issues in Salesforce create a domino effect throughout an organization. Slow systems lead to lost productivity, lower sales, and higher support costs. Damage to reputation often follows. These problems quickly impact revenue.

Most businesses struggle to find the source of these slowdowns. Spotting a performance bottleneck can take hours or even weeks. A dedicated managed services partner monitors the platform around the clock. This prevents disruptions before they affect your business.

2. Rising IT Costs

Businesses often start their Salesforce journey with big hopes but feel stuck months later. Without a strong strategic direction, the platform remains underused, despite a substantial financial investment.

Leadership teams understand the potential of Salesforce, but employees may see it as an additional task. This disconnect happens due to inadequate training or missing customizations. A Salesforce partner addresses these problems. They modify the platform to match a team’s workflows. They also impart training that encourages regular use.

3. Difficulty Adopting Salesforce Updates

Salesforce rolls out major updates every year. This creates challenges for organizations without dedicated experts. Their internal teams cannot properly evaluate and implement these updates. The result? New features often remain unused.

This problem is rooted in daily operations. Teams spend all their time fixing urgent problems and have no time for making strategic improvements. A managed services partner can break this cycle. They handle routine maintenance and urgent repairs. They also help internal teams apply updates that improve how their business works.

4. Unreliable Customer Data

Poor data quality has a direct financial impact. Industry studies suggest it costs businesses an estimated $700 billion annually.

Its operational toll is just as significant. Many sales teams spend substantial time simply hunting for complete customer information.

Unreliable data appear in several common forms: duplicate entries, inconsistent formatting, missing fields, and incorrect details. These issues make reporting harder, distort analysis, and lead to poor decisions.

Businesses that notice these signs can benefit from working with Salesforce optimization services. These partners bring expert knowledge to solve these complex problems.

Salesforce Support Partner

Final Thoughts

As technology like Salesforce is becoming an integral part of each business, it is safe to say that the health of these platforms directly impacts business performance. In other words, optimizing Salesforce ROI translates into optimized business ROI, which makes managed services a strategic imperative. The more scalable, responsive, and flexible a Salesforce instance is, the more likely it is for businesses to achieve their goals. And embracing managed services is one of the best approaches to ensure cost savings, improved efficiency, and a Salesforce instance that fits the business needs like a glove.

Frequently Asked Questions

Q. What are managed services for Salesforce CRM?

Managed services provide external support for your CRM system. An expert team handles the daily management of your Salesforce platform. Their work includes system administration, configuration, and custom development. They also manage integrations with your other business tools and provide strategic advice.

This support allows your internal teams to focus on core business activities. You maintain a well-run Salesforce system that supports your company’s goals.

Q. How does Salesforce admin outsourcing assist with compliance and security?

Admin outsourcing in Salesforce helps businesses boost compliance and security. They help implement and maintain compliance with common regulations.

Salesforce compliance and security services also run regular system checks and security reviews. They monitor the platform continuously to spot risks. They also implement strong security controls to protect sensitive information. This approach reduces the probability of data loss or compliance violations.

Q. How do managed services implement Salesforce cost optimization strategies?

Managed services teams analyze Salesforce usage to find cost-saving opportunities. They remove unused licenses and streamline storage. They automate manual tasks to improve team efficiency. This turns your Salesforce instance into an efficient business tool.

Q. How do Salesforce maintenance services improve system performance for growing businesses?

Salesforce maintenance services monitor your Salesforce instance. Their teams spot and fix issues quickly. They clean and maintain your data. They also manage updates to keep the system running smoothly. All this prevents slowdowns and supports reliable performance as your business expands.

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